Iabc International Association Communicators Communication

Praise for The IABC Handbook of Organizational Communication

“Looking to exaggerate your professional abilities? Learn new skills? Or hone your area of expertise? This book delivers an astounding and practical study of our profession—and a guidebook for strategic communication best practices. The Handbook explores the some distinct features of our profession with expert perceptivities of the best of the best in communication.”—John Deveney, ABC, APR, president, Deveney Communication

“Chalk up a win for Team IABC. Editor Tamara Gillis has gathered a winning lineup of the best communicators to compile this useful, readable Handbook. Not another how-to-do-it tactical manual, this volume draws from theory and global best exercises to explain the strategic reasons behind progressed communication. A must-read for anybody mesmerized in understanding the communication profession and a utile desktop associate to the professional communicator’s dictionary and style guide.”—William Briggs, IABC Fellow and director, School of Journalism and Mass Communications, San Jose State University

“It is a real pleasure to read this latest version. It presents a sound, research-based foundation on communication—its importance to organizations, why the function will have to be strategic, and what it takes to get it right.”—John G. Clemons, ABC, APR, corporate conductor of community relations, Raytheon

“All myths when it comes to organizational communicators being brainwashed, biased corporate journalists are out the window. This stellar compendium from dozens of authors, researchers, and editors of high professional stature is timely and forward-thinking. Communication students in particular will gain from understanding the complex disciplines that intertwine and drive effective organizational communication.”—Barbara W. Puffer, ABC, president, Puffer Public Relations Strategies, and associate professor and course chair, Communications Studies and Professional Writing, University of Maryland University College

From the Inside Flap

This new edition of The IABC Handbook of Organizational Communication holds a comprehensive collection of practical psychological result of perception learning and reasoning when it comes to successful corporate communication and it is effect on an institution as a whole.

Thoroughly revised and modified to meet the realities of today’s organizational environment, the second edition of The IABC Handbook of Organizational Communication includes fresh case studies and initial chapters. This critical resource holds selective information that is applicable to communicators in any organization, from international conglomerates to little businesses, public companies to private firms, and for-profits to nonprofits.

The expert subscribers cover a wealth of applicable topics, including how to excel at executive communicating and executive coaching, an in-depth examination of communicating counsel, a review of communication and ethics as a whole, a review of corporate social obligation and sustainability issues, and how to prepare for communication for the duration of a crisis.

The book likewise holds data on current issues and trends such as the effects of the recent recession and new technologies that affect strategic communicating management. A review of internal and employee communicating issues, the growing need for global and multicultural communication, and schemes for combining conventional and social media are explored in detail.

Whether you are a professional communicator or a corporate executive without a background in the communicating discipline, you will gain new clear or deep perception into established and emergent issues in organizational communication and learn what it takes to reach stakeholders both inside and outside the organization.

About the Author

Tamara L. Gillis, Ed.D., ABC, is professor and chairman of the Department of Communications at Elizabethtown College, Pennsylvania. She is an accredited business communicator through the International Association of Business Communicators (IABC), a past chairman of the IABC Research Foundation, and the 2004 recipient of the IABC Research Foundation Lifetime Friend Award.

The International Association of Business Communicators and the IABC Research Foundation provide professional development programs and groundbreaking researchrepresenting the best global communication practices, ideas, and experiences that enable communicators to create highly ethical and effective performance standards.

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